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W/C 16th March 2026
STRAIGHT TALK
Procore's $500M Bet On A Blog No One Took Seriously
He turned down $15 million at 30 years old. Owned almost the entire company. Could have walked away, set for life. Instead, Scott Wolfe took the lowest valuation on the table. Not because he needed the money. Because he wanted the right partners, not the biggest cheque. Six years later, Procore paid $500 million for Levelset. But the craziest part of this story isn't the exit.
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