Mike Pettinella talks about scaling construction tech from zero to a $275M exit, the brutal realities of international expansion, and why targeting owners instead of contractors is the harder but smarter play.

Find out why sales is only two things: volume and efficiency (and you can't train volume), the real difference between selling to American vs British buyers, and how BuildingConnected went from zero revenue to Autodesk acquisition.

In this episode of Bricks, Bucks & Bytes, Owen reports live from Autodesk University in Nashville while Martin shares insights from ETH Zurich's startup conference and Patric breaks down why popular AI bubble theories are dead wrong.

Key topics discussed: why European universities systematically crush entrepreneurial thinking, the truth behind construction tech's massive funding rounds (80-120M per quarter), and how to spot real market bubbles vs. media hype around AI stocks.

Maksim Markevich shares why distribution beats product in AEC, how he cracked the $150M solar design market, and why most startup marketing tactics fail in construction tech.

Find out why relationship-based sales trump amazing products in AEC, the two pathways to selling enterprise software in construction, and why LinkedIn outreach and email marketing don't work for AEC startups.

Listen Now: How do you replace Excel at enterprise scale? The Bridgit story shows exactly how to build category leadership in construction tech.

Most construction technology fails to stick. James Mize from CRB reveals why in this unfiltered conversation about what really drives enterprise tech adoption decisions.

Procore's billion-dollar BIM bet: Why they acquired NovaRender and Flypaper, the real adoption numbers, and the streaming tech that could kill drawings forever.