Go To Market

Weekly Insights

BuildOps CMO’s Marketing Playbook: The $1bn Trade Contractor’s Tools and Tactics

Feb 11, 2026

•

17 min read

BuildOps CMO’s Marketing Playbook: The $1bn Trade Contractor’s Tools and Tactics

Owen Drury

Weekly Insights

From Zero to Trimble Materials: How StructShare Built an 8-Year Procurement Platform Worth Acquiring

Jan 7, 2026

•

20 min read

From Zero to Trimble Materials: How StructShare Built an 8-Year Procurement Platform Worth Acquiring

Owen Drury

Weekly Insights

What 3,500 Autodesk Proposals Tell You About Storytelling

Dec 31, 2025

•

18 min read

What 3,500 Autodesk Proposals Tell You About Storytelling

Owen Drury

Weekly Insights

The One Thing PE Looks For When Buying AEC Companies

Dec 17, 2025

•

16 min read

The One Thing PE Looks For When Buying AEC Companies

Owen Drury

Weekly Insights

Inside The $1.2bn Exit - Aconex's Record Breaking Acquisition

Nov 26, 2025

•

19 min read

Inside The $1.2bn Exit - Aconex's Record Breaking Acquisition

Owen Drury

Weekly Insights

How to Build a Marketing Engine That Actually Scales in Construction Tech

Nov 20, 2025

•

16 min read

How to Build a Marketing Engine That Actually Scales in Construction Tech

Owen Drury

Weekly Insights

Why Pilots Fail Between the Starting Line and Scale

Nov 12, 2025

•

17 min read

Why Pilots Fail Between the Starting Line and Scale

Owen Drury

Weekly Insights

How Buro Happold Tripled Profits Without Tripling Revenue

Nov 5, 2025

•

20 min read

How Buro Happold Tripled Profits Without Tripling Revenue

Owen Drury

Weekly Insights

Kane Group's 10-Year Digital Transformation: Why Culture Beats Tools

Oct 22, 2025

•

15 min read

Kane Group's 10-Year Digital Transformation: Why Culture Beats Tools

Owen Drury

Early Episodes

How Document Crunch Built a Community-Led Growth Engine - Lori Peters - EARLY RELEASE

Oct 9, 2025

•

3 min read

How Document Crunch Built a Community-Led Growth Engine - Lori Peters - EARLY RELEASE

Owen Drury

Early Episodes

Bridgit's Workforce Planning Story - Lauren Lake & Kevin Ferguson - EARLY RELEASE

Sep 16, 2025

•

3 min read

Bridgit's Workforce Planning Story - Lauren Lake & Kevin Ferguson - EARLY RELEASE

Owen Drury

Early Episodes

What Pharmaceutical Construction Reveals About Tech ROI - James Mize - EARLY RELEASE

Sep 9, 2025

•

3 min read

What Pharmaceutical Construction Reveals About Tech ROI - James Mize - EARLY RELEASE

Owen Drury

Weekly Insights

The 80/20 Rule for Product Expansion: When to Build Your Second Product (& When NOT to)

Sep 3, 2025

•

15 min read

The 80/20 Rule for Product Expansion: When to Build Your Second Product (& When NOT to)

Owen Drury

Robotics

Aug 27, 2025

•

15 min read

From Fulfillment to Foundations: What Construction Can Learn from Amazon Robotics

Owen Drury

Early Episodes

The $275M Sale: BuildingConnected's Sales Motion - Mike Pettinella - EARLY RELEASE

Aug 21, 2025

•

3 min read

The $275M Sale: BuildingConnected's Sales Motion - Mike Pettinella - EARLY RELEASE

Owen Drury

Technology

The Automation Paradox: Why 'Imperfect' AI Might Be the Only Honest Answer

Aug 20, 2025

•

15 min read

The Automation Paradox: Why 'Imperfect' AI Might Be the Only Honest Answer

Owen Drury

Weekly Insights

Lessons From the Corporate World: What We Learnt so Far in 2025

Aug 13, 2025

•

18 min read

Lessons From the Corporate World: What We Learnt so Far in 2025

Owen Drury

Early Episodes

Distribution Beats Product: Lessons From a Two-Time Founder- Maksim Markevich - EARLY RELEASE

Aug 12, 2025

•

3 min read

Distribution Beats Product: Lessons From a Two-Time Founder- Maksim Markevich - EARLY RELEASE

Owen Drury

Weekly Insights

Fieldwire's $300m Acquisition - What We Learned From Their CEO

Aug 6, 2025

•

14 min read

Fieldwire's $300m Acquisition - What We Learned From Their CEO

Owen Drury

Weekly Insights

10 Hard-Won Lessons from Founders Who Sold for Millions

Jul 23, 2025

•

3 min read

10 Hard-Won Lessons from Founders Who Sold for Millions

Owen Drury

Weekly Insights

Why Your Construction Marketing Looks Like Everyone Else's (And How to Fix It)

Jul 16, 2025

•

12 min read

Why Your Construction Marketing Looks Like Everyone Else's (And How to Fix It)

Owen Drury

Weekly Insights

TestFit's Go-to-Market Playbook: From Spreadsheets to $750K Wins

Jul 9, 2025

•

14 min read

TestFit's Go-to-Market Playbook: From Spreadsheets to $750K Wins

Owen Drury

Weekly Insights

Why This Construction Tech Founder Started With Cement (Not Software)

Jul 2, 2025

•

14 min read

Why This Construction Tech Founder Started With Cement (Not Software)

Owen Drury

Weekly Insights

Why Targeting Contractors Is The Wrong Approach: OnSiteIQ’s Upstream Strategy

Jun 25, 2025

•

12 min read

Why Targeting Contractors Is The Wrong Approach: OnSiteIQ’s Upstream Strategy

Owen Drury

Weekly Insights

PREMIUM: A Step-by-Step Guide to Clear Product Marketing for AEC Startups

Jun 18, 2025

•

4 min read

PREMIUM: A Step-by-Step Guide to Clear Product Marketing for AEC Startups

Owen Drury

Go To Market

BuildOps CMO’s Marketing Playbook: The $1bn Trade Contractor’s Tools and Tactics

From Zero to Trimble Materials: How StructShare Built an 8-Year Procurement Platform Worth Acquiring

What 3,500 Autodesk Proposals Tell You About Storytelling

The One Thing PE Looks For When Buying AEC Companies

Inside The $1.2bn Exit - Aconex's Record Breaking Acquisition

How to Build a Marketing Engine That Actually Scales in Construction Tech

Why Pilots Fail Between the Starting Line and Scale

How Buro Happold Tripled Profits Without Tripling Revenue

Kane Group's 10-Year Digital Transformation: Why Culture Beats Tools

How Document Crunch Built a Community-Led Growth Engine - Lori Peters - EARLY RELEASE

Bridgit's Workforce Planning Story - Lauren Lake & Kevin Ferguson - EARLY RELEASE

What Pharmaceutical Construction Reveals About Tech ROI - James Mize - EARLY RELEASE

The 80/20 Rule for Product Expansion: When to Build Your Second Product (& When NOT to)

From Fulfillment to Foundations: What Construction Can Learn from Amazon Robotics

The $275M Sale: BuildingConnected's Sales Motion - Mike Pettinella - EARLY RELEASE

The Automation Paradox: Why 'Imperfect' AI Might Be the Only Honest Answer

Lessons From the Corporate World: What We Learnt so Far in 2025

Distribution Beats Product: Lessons From a Two-Time Founder- Maksim Markevich - EARLY RELEASE

Fieldwire's $300m Acquisition - What We Learned From Their CEO

10 Hard-Won Lessons from Founders Who Sold for Millions

Why Your Construction Marketing Looks Like Everyone Else's (And How to Fix It)

TestFit's Go-to-Market Playbook: From Spreadsheets to $750K Wins

Why This Construction Tech Founder Started With Cement (Not Software)

Why Targeting Contractors Is The Wrong Approach: OnSiteIQ’s Upstream Strategy

PREMIUM: A Step-by-Step Guide to Clear Product Marketing for AEC Startups

Bricks & Bytes Bulletin